The Nash Downtown Raleigh

I developed the branding for The Nash, a luxury condo development in downtown Raleigh overlooking Nash Square. The identity needed to convey modern sophistication and appeal to both young professionals and empty nesters seeking upscale urban living. I created a clean, contemporary logo and visual system that reflected the development’s architecture, amenities, and prime location—giving the project a strong, memorable presence across signage, digital marketing, and promotional materials.